The New Wonder Ingredient in Beauty Products

Skin care experts are infusing your beauty products with the latest antiageing wonder ingredient: superfoods!

That’s because from the antioxidant-rich goji berry to the re-energising properties of ginseng, superfoods can help with everything from ageing to sensitivity and dehydration. Let’s break down the options and see what you need to look for in your beauty products.

Wonder Ingredient No. 1: Goji Berries

Gives you a lasting younger-looking lookIn the antioxidant Olympics, goji berries are considered the Usain Bolt. They’re a wonderful ally in the quest for eternal youth, protecting your complexion from free radicals and hydrating dry, undernourished skin. Found in anti-ageing serums and even lip gloss, the humble goji protects your skin from the environment and helps you look younger for longer.

Wonder Ingredient No. 2: Oats

Soothes irritated skinOats are stupendously good at calming an overly sensitised complexion. You know the kind -- red raw, stinging and flaky. Oats have been used for centuries to soothe irritation, heal scars and encourage a soft, balanced, healthy skin overall. Find this superfood in select foundations and moisturisers and slather it on daily.

Wonder Ingredient No. 3: Spirulina

Helps you get a glowing complexionConsidered a superfood of the highest order, spirulina boasts 220 different elements including protein, vitamins, minerals, amino acids, peptides and fatty acids. Essentially, it’s all your body needs in one little microorganism. When applied to your skin, this algae rebalances, hydrates and restores skin health and is great for anyone searching for a glowing complexion. Sold? Look for toners and entire skincare ranges with this super food.

Wonder Ingredient No. 4: Chia Seeds

For an overall healthier complexionIt’s common knowledge that omega fatty acids are ace for your insides, but apply them to your skin and it’s almost a certainty that you’ll be beaming with health. As the richest plant-based source of omega 3, dietary fibre, antioxidants and protein on earth, it’s safe to say that chia seeds can do amazing things for your complexion (think: firm it up, hydrate add suppleness). Search for chia oil in anti-ageing skincare.

Wonder Ingredient No. 5: Ginseng

Boosts collagen productionGinseng definitely scores bonus points in the skincare world. As you age, collagen production slows down and causes your skin to sag, so the ideal remedy would be to find something that boosts collagen production and re-energises tired, ageing cells. Enter stage left: ginseng. Yep, this superfood does all of the above as well as reduce inflammation. Magic!