Hot Hair Trend: 70s Revival

The catwalk's penchant for big hair, flares and even bigger platforms is far from over.

Spring/Summer runway looks from New York to London have embraced the rebellious spirit of 70’s inspired fashion in full swing, so get ready to say hello to whimsical floral prints, bell-bottoms, and Farah Fawcett hair!
To bring you up to speed on the hottest hair trends of the season and have you ready to boogie the spring nights away, Studio 54 style, is Sebastian Professional Design Team Director, Joey Scandizzo.


VOLUME



Volume makes a resounding comeback this year and is staying put for spring. According to Joey, “unlike the rock hard beehive look popular in the 70’s and 80’s, volume in 2011 is based on softness and movement.” To achieve soft voluminous hair as seen on the S/S 2011 runways in Vera Wang’s bold bouffant up dos and on celebrities like the gorgeous Drew Barrymore (pictured), Joey recommends using Sebastian Professional Volupt Shampoo, Conditioner and Spray. “These products will create ‘touchable’, ‘bouncy’ volume through an innovative micro-particle technology that adds height while simultaneously delivering softness to hair.”


CURLS & WAVES



“Poker straight hair has had its heyday. Instead, embrace your natural wave to create sexy tousled beach hair perfect for the warmer months.” Joey explains that this is all part of the trend that sees bolder haircuts replaced by softer, layered styles that embrace femininity. Curls and waves are not about polished perfection this season, but rather a natural, loose, laid back style as seen on the Anna Sui runway.
Texture is also key to pulling of this look. Joey suggests; “mixing Sebastian Professional Craft Clay with Mousse Forte and working this into ends to enhance shape and create effortless style.”


LOOSE UP DOS



Following the ‘effortless’ trend that is favoured this spring, up-dos are loose and slightly undone. While last year may have been the year of the topknot, this season has seen buns make a shift to the nap, as witnessed in the Nina Ricci runway show. To create the look, use Sebastian Professional Thickefy Foam to lift roots and finish with a Halo Mist, imparting hair with a clean natural shine. This elegant look is perfect for teaming with a fascinator or hat for a very on-trend trackside look.


BLUNT BANGS



In true 70’s style the blunt fringe also makes a return this season. “They’re a great way to breathe new life into any style,” advises Joey. A look sported by model Abbey Lee Kershaw and fashionista Alexa Chung will prove to be hot for spring. Joey suggests opting for a heavy, slightly longer fringe that falls just below the eyebrows.

So overhaul your drab winter style with these fresh looks for spring. Whatever your style, this season’s new wave of 70’s glamour provides plenty of options.

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